We’ll expand these same ad quality control to third-party patrons collaborating in bidding in 2022. As people’s expectations around digital privacy proceed to rise, it’s crucial to construct trust by way of partaking and brand-appropriate adverts. While a significant ad expertise can complement your app and enhance trust, a bad expertise can lead to an uninstall or, even worse, a lack of trust in your brand. During the transition to a hybrid model, game developer IGG mixed LTV knowledge from AdMob with inside ROI evaluation to identify new growth opportunities of their top markets. These insights helped the team double …